ClikIT is now Backline. Same team, same company. See what’s changing →

White-Label WordPress Website Redesign Services

Your client’s site is dated, slow, or off-brand, and they’re looking at your agency to fix it. Backline handles the full WordPress redesign, from audit to launch, under your brand. You present the new site as your agency’s work.

Illustration of hands holding a red tablet displaying multimedia content, code icon.

What a Backline redesign covers

UX/UI refresh

In Figma, or built straight from your designers' files.

Rebuild in the client's builder

Of choice: Elementor, Divi, Bricks, or Gutenberg.

Fully responsive

At every breakpoint, from wide desktop down to mobile.

Speed and Core Web Vitals

Tuned so the new site loads fast and scores well.

SEO preserved

Redirects, site structure, and existing rankings carried across.

Accessibility

Baked into the rebuild, not bolted on after.

Content migration

Handled, so nothing the client values gets left behind.

Redesign without losing rankings

A redesign is where most sites quietly lose their search traffic. We map old URLs, set redirects, and preserve the SEO equity the client already has, so traffic doesn’t tank after launch. The client keeps the rankings they earned, and you get the credit for a cleaner, faster site.

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How the WordPress redesign process works

1. You send the current site and goals

Tell us what's wrong and what the client wants the new site to do.

2. We audit and scope it fixed-fee

You get a clear, fixed price before any work starts, with no surprises.

3. Design

We design the new site, or build directly from your Figma files.

4. Build on staging

The rebuild happens on a staging environment so the live site stays untouched until you approve.

5. Launch and optional ongoing care

We launch the new site and can stay on for ongoing maintenance if you want it.

White-label by default

Your brand is on the work and on the reports. Your client never sees Backline. We stay in the background as your production team while you own the relationship and present the finished redesign as your agency’s own.